Job Title: Director of Product

Function: Product Management
Location: HSR Layout, Bangalore, Work from Office
Role Type: Full-time

About AppsForBharat (Sri Mandir App)

AppsForBharat, a Series B-funded faith-tech startup, is revolutionizing spirituality and technology by creating digital platforms tailored to the devotional and spiritual needs of millions. Backed by leading investors such as Fundamentum, Susquehanna Asia VC, Peak XV Partners, Elevation Capital, and BEENEXT, we are committed to shaping the future of digital devotion.

Our flagship product, Sri Mandir, is the world’s largest app for Hindu devotees, offering access to sacred rituals, teachings, spiritual journeys, and a vibrant community. With a rapidly growing user base and the mission to serve hundreds of millions globally, AppsForBharat is at the forefront of transforming the $44B Indian devotional market.

Role Overview: Director of Product

The Director of Product will spearhead the vision, strategy, and execution for AppsForBharat's product portfolio. This role is crucial in crafting intuitive, meaningful, and scalable solutions that resonate with millions of users, while driving business outcomes. You will work closely with cross-functional teams to ensure seamless product development and delivery, balancing user-centric innovation with operational excellence.

This is a unique opportunity to define and scale digital experiences that enrich spiritual lives in a fast-growing, impactful space.

Key Responsibilities

1. Product Strategy & Roadmap

• Define the short-term and long-term product vision and strategy, aligning it with business objectives and user needs.

• Develop and own the product roadmap, ensuring prioritization of impactful features and projects. 

• Innovate in features and services catering to the diverse spiritual needs of users, including content, commerce, rituals, and pilgrimages. 

2. User Experience & Research

• Deeply understand user personas and pain points through qualitative and quantitative research. 

• Design features that enhance user engagement, retention, and satisfaction across devotional, spiritual, and community-driven offerings.

3. Data-Driven Decision Making

• Leverage analytics, user feedback, and market insights to continuously optimize product performance.

• Define success metrics (KPIs) and measure the impact of new features and updates.

4. Cross-Functional Collaboration

• Collaborate with engineering, design, marketing, and operations teams to drive seamless product execution.

• Act as the product evangelist within the organization, aligning stakeholders on product goals and strategies.

5. Scaling Products & Systems

• Build scalable platforms for content discovery, monetization (e.g., chadhava, premium features), and user journeys.

• Introduce systems to streamline operational efficiency, including product experimentation and rollout processes.

6. Team Building & Leadership

• Build, mentor, and inspire a high-performing product team.

• Foster a culture of innovation, ownership, and continuous improvement.

Requirements

Experience & Skills

• 7+ years of product management experience, with at least 4+ years in a leadership role at a consumer-tech or B2C startup.

• Proven track record of scaling digital products with a large user base.

• Experience in content-driven platforms, community-building apps, or e-commerce/monetization-focused ecosystems.

• Exceptional ability to combine user empathy with analytical decision-making.

• Strong expertise in defining and tracking product success metrics (NPS, retention, engagement).

Leadership & Collaboration

• Demonstrated ability to manage and inspire cross-functional teams.

• Excellent communication and stakeholder management skills, aligning diverse teams on shared goals.

Cultural & Domain Fit

• Deep understanding of and passion for India’s spiritual and cultural landscape.

• Familiarity with platforms offering devotional or community-driven experiences is a strong advantage.

Why Join AppsForBharat?

• Mission-Driven Work: Be part of a movement that merges spirituality and technology, making a meaningful impact on millions of lives.

• High Growth Opportunity: Collaborate with a talented team from IITs, IIMs, and other top institutions to shape the future of faith-tech.

• Innovative Culture: A fast-paced, entrepreneurial environment that encourages ownership and creativity.

• Competitive Benefits: Attractive compensation, performance incentives, wellness perks, and a pet-friendly office.