Role Snapshot: 

We’re seeking a Creative Director to lead and innovate creative strategies across performance marketing. You’ll experiment, refine, and scale creative approaches that drive user engagement and deliver business impact, ensuring a cohesive narrative across all platforms.

What you’ll Champion:

• Creative Leadership:

  • Conceive and implement innovative concepts, guidelines, and strategies for performance marketing for multiple verticals.

  • Drive the creative direction across various touchpoints, ensuring consistency with Sri Mandir's brand identity and devotional and spiritual ethos.

• Team Management:

  • Lead, inspire, and manage a team of designers, copywriters, and content creators to deliver impactful work.

  • Facilitate brainstorming sessions to foster fresh and relevant ideas aligned with our audience and brand goals.

  • Mentor and guide team members, nurturing their professional growth and skill development.

• Project Oversight:

  • Oversee the end-to-end execution of calendar, from ideation to completion, ensuring high-quality output.

  • Review, refine, and approve creative materials such as advertisements, videos, social media posts, and app assets.

  • Collaborate with brand teams, category teams and product teams to align creative strategies with business objectives.

• Performance Analysis:

  • Monitor the effectiveness of campaigns and initiatives through metrics.

  • Provide actionable insights and propose improvements for future projects.

What is needed for this role 

• Proven experience in a similar role within the brand or digital space.

• Knows the basic tools like Adobe Photoshop, Illustrator, InDesign, and video editing software.

• Good understanding of Indian devotion, spirituality, culture, and festivals is highly desirable.

• Excellent leadership, organisational, and project management skills.

• Outstanding interpersonal and communication abilities to collaborate across teams.

• Bachelor's degree in advertising, fine art, design, or a related field (Master’s degree preferred).