About Asher Med

Asher Med is building the platform that empowers frontline wellness businesses to deliver personalized, human care at scale.

We partner with wellness businesses to help them offer high-quality medical weight loss and health optimization services through technology, education, clinical infrastructure, and operational support.

Our mission is to bridge the gap between medical and wellness through responsible growth, operational excellence, and a better patient and partner experience.

We are looking for people who want to help build something high-accountability, fast-moving, and deeply impactful.

About the Role

The Marketing Manager owns traffic generation and webinar attendance, the two inputs that feed everything downstream. Asher Med runs a direct-response model: paid ads drive webinar registrations, qualified attendees book a call, and the closing team closes. This role exists to maximize volume and quality at the top of that funnel and protect conversion at every step through to a booked appointment.

You will build and operate the acquisition engine that drives attendance, creates qualified demand, and hands sales a pipeline they can close. Tight collaboration with the sales department is not optional. Marketing and sales operate as one unit, aligned on offer, angle, and outcome.

Key Responsibilities

Leadership

Own the weekly marketing operating rhythm: planning, priorities, output review, and performance reporting
Build systems and SOPs so the team executes consistently without requiring direction on every task
Proactively surface bottlenecks to the Director of Acquisition with solutions, not just problems

Paid Campaign Management

Own webinar registration page copy, thank-you page sequences, and confirmation messaging
Ensure every campaign launches with a complete downstream asset stack in place
Participate in weekly paid acquisition reviews and adjust campaign assets based on funnel performance
Coordinate creative asset briefs including ad copy, hooks, and VSL support

Email Campaigns

Build and manage all email sequences: pre-webinar, post-webinar, no-show follow-up, booked-call confirmation, nurture, and reactivation
Maintain a live email testing roadmap and own list health: segmentation, tagging, and suppression logic
Report on email performance and connect results back to funnel outcomes

Marketing Tech and CRM Oversight

Write clear automation briefs, QA every flow before launch, and maintain a live map of all active automations
Own list hygiene standards and manage the Marketing Tech Specialist with clear expectations and output reviews

In-Person Event Coordination

Own end-to-end coordination of all in-person events including venue logistics, vendor communication, and promotional asset production
Coordinate post-event nurture and conversion materials with the Sales Manager and track downstream conversion outcomes

Cross-Department Collaboration

Participate in weekly Acquisition Leaders and Creative Team meetings
Build pre-appointment nurture, no-show, and reactivation sequences in collaboration with the Sales Department
Produce sales enablement assets as needed and provide creative briefs to the Brand team

Required Qualifications

Proven hands-on experience running paid social (Meta) and Google Ads campaigns in a direct-response context, with ownership over funnel performance
Deep familiarity with VSL and webinar funnel structures
Hands-on proficiency with GoHighLevel (GHL) or equivalent CRM and marketing automation platform, including automation builds and sequencing ownership
Strong email copywriting ability and experience managing list segmentation, tagging, and hygiene
Ability to read funnel and email performance data, draw conclusions, and adjust strategy
Has managed at least one direct report and can operate as a leader from day one
Must be willing and able to work hybrid in Plano, TX (2 to 3 days in person). No exceptions.

Preferred Qualifications

Experience in health, wellness, or a regulated category with demonstrated discipline around compliant copy
Experience in a high-volume testing environment with creative, email, and landing page variants running simultaneously
Experience building or scaling a small marketing department
Experience coordinating in-person events and managing promotional material production

What We Are Looking For

Asher Med wants people who embody seven core principles: humility, empathy, relentlessness, trustworthiness, extreme ownership, reliability, and a growth mindset. These are not just buzzwords to us. They are foundational characteristics of every team member.

The ideal candidate is an operator. You build systems, not just campaigns. You bring solutions instead of just surfacing problems, own outcomes fully, and lead your team with clarity and care. You are organized under pressure, direct and coachable, and comfortable getting your hands dirty in a fast-moving startup environment.

What We Offer

Base salary of $70,000 to $80,000 depending on experience, with a target offer of $75,000
Performance-based bonus eligible at 90 days with OTE of $77,500 to $85,000
Comprehensive benefits package including medical, dental, and vision coverage
Equity program giving you a stake in what we are building
A high-energy, in-person office environment built for people who thrive in a team setting
Clear paths for career growth and advancement as the company scales
The chance to sell something that actually changes lives, medical weight loss solutions that deliver real, measurable results for patients

Asher Med, LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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