Senior Specialist - Email Deliverability
Job type: Full Time · Department: Implementation · Work type: On-Site
Mumbai, Maharashtra, India; Gurugram, Haryana, India; Bengaluru, Karnataka, India
About the Role:
As an Email Success Specialist you will be responsible for ensuring the successful onboarding of email customers by achieving their Use cases/KPIs.
Customer retention by helping brands with email best practices and recommendations, strategise the email program to improve their ROI/performance leading to contract renewal.
What will you do:
It's a combination of customer interaction and solving complex technical issues.
Build, manage and help with the onboarding process of new customers who want to use email through CleverTap.
Strategize and educate the existing email customers with best practices and recommendations.
Proactive monitoring of client's email performance and timely inputs to ensure better inbox placement.
Consult with the clients on creatives and email marketing techniques, performance metrics (opens, clicks, bounces, spam complaints).
Analyze and solve customer reported issues on email deliverability.
Train internal team members i.e. Customer Success Manager / Technical Account Managers regarding email best practices/setup
Meeting customers as a periodical review or to resolve the email deliverability issues.
Manage and report email lifecycle updates.
Help customers with Warming Up their IP/Domains
Run a quality check on infra to ensure that everything is smooth & updated
Enforce Email standards like SPF, DKIM and DMARC for all new or existing customers.
Assist customers to implement AMP, BIMI and Google Annotations.
Be up to date with global email trends, and help implement them within internally and externally
Tracking and correcting DNSBL listings and other ISP blocks.
Designing and running tests on Email Deliverability.
Documentation and blog writing for email related topics.
Can also manage individual top project priorities and deadlines.
And can take a First principles approach to problem-solving .
What are we looking for?
Must have:
Well versed skills on email deliverability concepts.
Hands on experience on smooth customer onboarding and email volume warmup for a seamless customer experience.
Knowledge of Web technologies (DNS); Email Authentication (DKIM, SPF, DMARC).
Ability to implement AMP, BIMI and Google Annotations.
Solve email deliverability related issues.
Work on ROI/Performance improvement projects.
Behavioural: Cross team collaboration, interest in problem solving, communication
Good to have:
Experience with enterprise email marketing platforms - Sendgrid, Mailgun, Netcore etc.
Email Scripting knowledge - HTML/CSS/JS.
Measures of success:
CSAT score.
Customer retention success rate.
Email Warmup not exceeding the average TTV.
Target to achieve KPIs/Use Cases of new onboards.
Who will you report to: Associate Director Customer Success.
Why join us:
Contribute to a product backed by 11 technology patents, showcasing industry-leading innovation.
You are passionate about technology and its impact on the high-growth mobile technology space
Power personalized engagement at scale, processing over 30 billion events daily and reaching 3+ billion devices worldwide.
Flourish in an Environment that Nurtures Growth and Curiosity
Learn More:
Get to know us better before you apply!
Check out our product documentation, engineering blog, and customer stories to see how we work and what we value.
About CleverTap:
CleverTap is the world’s leading AI-first, all-in-one customer engagement and retention platform, redefining how brands build lasting customer relationships in the Agentic era. Powered by its proprietary CleverAI™ Decisioning Engine and the Agentic Universe, CleverTap enables autonomous, real-time decision-making that helps organizations deliver 1:1 individualized experiences at scale while maximizing ROI. Its unified platform brings together an AI-native Personalization Engine, automated Journey Orchestration, its proprietary Customer Data Platform – TesseractDB™, and deep customer and product analytics to power truly intelligent, self-optimizing engagement across channels including mobile, web, email, SMS, WhatsApp, and more. By seamlessly connecting data, insights, and activation, CleverTap ensures every interaction is contextual, coordinated, and conversion-driven.
Recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Personalization Engines and a Strong Performer in The Forrester Wave™, CleverTap is at the forefront of the shift from campaign-led marketing to agent-led growth. Trusted by more than 2,000 global brands including IKEA, Tesco, Burger King, Levi’s, Decathlon, Domino’s, 7-Eleven, Jio, Grab, Carousell, and Emirates NBD, CleverTap helps businesses drive measurable growth through meaningful, autonomous customer engagement.
Backed by Accel, Peak XV Partners, Tiger Global, CDPQ, and 360 One, CleverTap has 600+ employees across offices in the US, Europe, the Middle East, Asia, and LATAM.
For more information, visit http://clevertap.com/clevertap.com or follow us on Linkedin and X.
Join us in shaping the future of engagement.
CleverTap is dedicated to establishing an inclusive culture that welcomes individuals from diverse backgrounds, encouraging them to contribute their unique perspectives to our workplace.
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