About the Role:

We are looking for a Customer Advocacy leader to turn customer advocacy into a scalable engine for credibility, and support demand generation and revenue expansion motions.

This role will build and scale programs that amplify the voice of our customers, strengthen engagement across the lifecycle, and partner with Sales and Customer Success to build a differentiated market position for CleverTap.

What will you do: 

Customer Stories & Social Proof

• Turn customer success into powerful market proof.

• Own the pipeline of case studies, testimonials, peer reviews and video success stories

• Build a scalable library of customer evidence assets used across sales, demand generation, PR, and analyst relations

• Partner with content and brand teams to amplify customer stories across channels

Customer Boards & Engagement

• Build ongoing engagement with CleverTap customers.

• Own customer lifecycle communication including newsletters, webinars, and product update programs

• Run executive roundtables, customer councils, and community initiatives

• Create programs that deepen product adoption and customer value realization

Customer Advocacy & Champions

• Build and scale CleverTap’s global customer advocacy program.

• Develop a strong pool of referenceable customers for sales, analysts, and media

• Cultivate customer champions and brand advocates

• Drive participation in review platforms, awards, and industry speaking opportunities

What are we looking for? 

• 3+ years of experience in B2B SaaS marketing (customer marketing, product marketing, or lifecycle marketing), ideally with experience building customer advocacy and storytelling programs

• Track record of creating programs that influence business outcomes

• Strong ability to identify customer success stories and create compelling narratives

• Experience working cross-functionally with Sales, Customer Success, Product, and Marketing

Measure of Success:

• Customer marketing programs that generate or influence expansion pipeline

• A consistent pipeline of high-impact customer stories

• Strong presence across review platforms and industry awards

• High engagement across customer communications and events

• Growth in customer advocates and referenceable accounts

Who you will report to: Associate Director, Product Marketing

Why join us

- Contribute to a product backed by 11 technology patents, showcasing industry-leading innovation.

- You are passionate about technology and its impact on the high-growth mobile technology space

- Power personalized engagement at scale, processing over 30 billion events daily and reaching 3+ billion devices worldwide.

- Flourish in an Environment that Nurtures Growth and Curiosity

Learn More

Get to know us better before you apply!

Check out our product documentation, engineering blog, and customer stories to see how we work and what we value.

Clever.AI 

CleverTap Developer Documentation

Blogs

TesseractDB™

CleverTap Product Demo

Values 

About CleverTap:

CleverTap is the world’s leading AI-first, all-in-one customer engagement and retention platform, redefining how brands build lasting customer relationships in the Agentic era. Powered by its proprietary CleverAI™ Decisioning Engine and the Agentic Universe, CleverTap enables autonomous, real-time decision-making that helps organizations deliver 1:1 individualized experiences at scale while maximizing ROI.

Its unified platform brings together an AI-native Personalization Engine, automated Journey Orchestration, its proprietary Customer Data Platform – TesseractDB™, and deep customer and product analytics to power truly intelligent, self-optimizing engagement across channels including mobile, web, email, SMS, WhatsApp, and more. By seamlessly connecting data, insights, and activation, CleverTap ensures every interaction is contextual, coordinated, and conversion-driven.

Recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Personalization Engines and a Strong Performer in The Forrester Wave™, CleverTap is at the forefront of the shift from campaign-led marketing to agent-led growth. Trusted by more than 2,000 global brands including IKEA, Tesco, Burger King, Levi’s, Decathlon, Domino’s, 7-Eleven, Jio, Grab, Carousell, and Emirates NBD, CleverTap helps businesses drive measurable growth through meaningful, autonomous customer engagement.

Backed by Accel, Peak XV Partners, Tiger Global, CDPQ, and 360 One, CleverTap has 600+ employees across offices in the US, Europe, the Middle East, Asia, and LATAM.

For more information, visit https://clevertap.com/ or follow us on Linkedin and X. Join us in shaping the future of engagement.

CleverTap is dedicated to establishing an inclusive culture that welcomes individuals from diverse backgrounds, encouraging them to contribute their unique perspectives to our workplace.